Vacation fly-by: 4AD origins

The above building with the green store front is 8 Hogarth Road, just down the block from where we’re staying in Earl’s Court.

For those curious, this was the original location of the Beggars Banquet record shop, and soon after housed the record label/distributor of the same name. In 1980, Ivo Watts-Russell started the 4AD label there on the second floor. They only stayed there for a few formative years, but those years included Matt Johnson/The The, Bauhaus, and Modern English.